Marketing Management Introduction

What is a product ? 
It is any offering that statisfy human needs and wants. It is a broad concept and we can consider Goods,Services,Places,Events,people,Skills and more as procuts.

Brand is an offering from a known source.
Eg:- McDonald offering fast foods , fun and other services which people have in their mind.

Value is the ratio between what consumer get and what he gives. The consumer gets benefits and he assume costs.

Value = Benefits/Cost

Relationship Marketing - This aims to build long term mutually satisfying relations with key parties like consumers,suppliers in order to earn long term preference and business relationships. It may help to reduce transactional cost and save time. 
The ultimate outcome of relationship is called as Marketing Network.Marketing netwrk consis with company and its supporting stakeholders with whom it built mutually profitable business relationships.

Marketing Channels 
To reach target market, marketers reach 3 types of marketing channels.

1, Communication channels
2, Distribution channels
3, Selling channels

Communication channels consist with deliver messages to and received messages from target market. They include newspapers,megazines,radio,mail,telephone and internet.

Supply chain describes a longer channel stretching from law materials to components to final products.

Earn Money Online - Steps to follow and earn more than $1000 per month.

Make money Online (How to register )

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After registration will will see following page.

First you have to click Paid ads tab and there may have 15 ads after registration. They may not paid adz and they are points to collect paid ads. After clicking this accounts and go through instructions you can easily collect points. After this you will received Bonaz adz which are starting from $. 

TIPS-

Check your account twice a day and there may have received paid adz.

By time pass you will able to get higher value adz to click and gain more money.

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Wish you all the best........

Operation Management - Production and Service design

Production System design involves planning for inputs, transformation activities and utputs of a production operation. Capacity can be expressed in the units of outputs. When they manufacture multiple products the capacity can be express as man hours and machine hours. 
The relationship between capacity and output shown in bellow.

Design Capacity

Design capacity of a facility is planned or engineered rate of outputs under normal or full capacity of working condition. This should reflect management strategy for meeting demand.

System capacity is less than or may be equal because of the limitations of limitation of product mix,quality specification and breakdowns.

The system efficiency is expressed as ratio of actual output to the system capacity.

Efficiency - Is the ratio of actual capacity to effective capacity of the facility.

             Efficiency = Actual Capacity / Effective Capacity

Utilization - Is the ratio of actual capacity to Design Capacity of the facility.

            Utilization = Actual capacity / Design capacity

Capacity is the production capability of a faciity. This always measured by units of outputs per period.This is important for managers becuase of,

1, Sufficient capacity requires for meet future demand.

2, Capacity effect the cost fuction.

3, Capacity effects the sheduling system.

                    Process of capacity planning

Capacity planning is concerned with meeting he longterm and short term capacity needs of an organization and determining these needs how to satisfied.

1, Long term capacity strategies.

This is most diffcult to determine because future needs and technlogies are always changing. This depend on marketing plans,product development and life cycle of the product. Following parameters will affect the long term capacity decisions.

  - Multiple products

  - Phasing in capacity

  - Phasing out capacity

2, Short term capacity strategies.

This is consider about 12 months prodction requirements. Short term strategies are,

-Inventories

-Process design

-Bcklog

-employment level

Leading as a Management Function

Organizing as a Management Function

සිංහල ව්‍යාකරණ - සන්ධි

ෙමම පාඩමි මාලාව 5 වසර ශිෂ්‍යත්වය ෙමන්ම O/L , A/L හා රාජ්‍ය තරග විභාග සදහාද සුදුසුය. ඔබ ෙමම Blog page ඒක ගැන මතයද වඩා අගයමි.

සිංහල ව්‍යාකරණ - සමාස

ෙමම පාඩමි මාලාව 5 වසර ශිෂ්‍යත්වය ෙමන්ම O/L , A/L හා රාජ්‍ය තරග විභාග සදහාද සුදුසුය. ඔබ ෙමම Blog page ඒක ගැන මතයද වඩා අගයමි.

Planning as a Management function

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Management Notes

What is Management ?

How Management and Organizations link together ?

What is the importance of Management ? And what is Management and Mis-Management? 

Management Levels and the skills which are required to each of these Levels?

What are Management Functions?

Management as Process.

These are simple questions for CA sri lanka Business level company law with answers. These are recommanded for all who are sitting professional exams in sri lanka.

Operation Management Introduction

What is concept of production ?

Production function is‘the part of an organisation, which is concerned with the transformation of a range of inputs into the required outputs (products) having the requisite quality Production is defined as ‘the step-by-step conversion of one form of material into another form through chemical or mechanical process to create or enhance the utility of the product to the user’ 

The production system is ‘that part of an organisation, which produces products of an It is that activity whereby resources, flowing within a defined system, are combined and in a controlled manner to add value in accordance with the policies communicated by A simplified production system is shown below.  

  The production system has the following

 1. Production is an organised activity, so every production system has an objective

 2. The system transforms the various inputs to useful outputs,
 3. It does not operate in isolation from the other organisation system.
 4. There exists a feedback about the activities, which is essential to control and improve porformance.

 We can classified the production system into 4 catagories,

1- Batch production
2- Job production
3- Mass prodution
4- Continuous prodution